Shanxi Vinegar Industry Association reported blending multi-line response to vinegar

comic: Shanxi Vinegar. Niu Li

for individual media, “Shanxi vinegar for the vinegar named by 95% blending, add more preservatives,” the report, Shanxi Vinegar Industry Association issued a statement produced by Shanxi Shanxi Vinegar, Shanxi vinegar –

8 6, Zhongguang Wang Voice of China “peak evening news” broadcast “on the market 95% of Shanxi vinegar vinegar blending, add more preservatives,” the message, a time, the public questioned Shanxi Mature Vinegar cries. Social concern in the food safety of the moment, “blending” “preservative” that the words in the sensitive nerves while provoking the public, but also a long history and name to the world into a crisis of confidence in Shanxi Mature Vinegar. Shanxi Mature Vinegar how? It really is a problem of quality, or some of the media were misreading it? The truth today?

8 月 7 pm, this reporter interviewed a well-known vinegar production enterprises in our province, the provincial head of vinegar Industry Association and industry experts, seeks to restore the truth, name the Shanxi Vinegar.

newspaper, August 7 (Reporter Wang Purong) Zhongguang Wang for August 6, Voice of China “peak evening news” broadcast “Shanxi vinegar is vinegar named by 95% blending, add more preservatives, “the report today, Shanxi Vinegar Industry Association issued a statement on reports of serious cases to refute the false, and said Wang Jianzhong, vice president of the Association reserves the proceedings the right to legal liability.

8 6, Zhongguang Wang Voice of China “peak evening news” reports that the national annual consumption of 3.3 million tons or so of vinegar, blending 90% of the vinegar. Shanxi Vinegar Industry Association said Wang Jianzhong, vice president of the more surprising news, the market in the true sense of the Shanxi Vinegar less than 5%, consumers are basically vinegar usually drink blending. After the report aired, causing Industry Association of Shanxi vinegar attention.

8 月 7 morning, the association called East Lake, water tower, purple forest, I would rather the government, to welfare and other key enterprises in the province vinegar meeting, based on objective facts and scientific data, the fact that Shanxi Vinegar Reduction truth maintenance Shanxi vinegar corporate reputation and brand image. At the meeting, Wang Jianzhong, the responsible person to provide Zhongguang Wang China Voice correspondent serious situation and seriously irresponsible false statements expressed great indignation and strong condemnation.

After the Shanxi Vinegar Industry Association issued a statement: produced by Shanxi Shanxi Vinegar, Shanxi vinegar all Chunliang brewing, blending vinegar does not exist, but there is no blending of 95% vinegar one says; according to national standards, allows you to add vinegar preservative sodium benzoate, but not more than 1.0g/kg limit, and requires to expressly mark on the label, all of Shanxi vinegar enterprises organize production according to the standard can not there are more preservatives; Wang Jianzhong irresponsible statements and actions have seriously damaged the reputation of Shanxi vinegar Industry Association, a serious infringement of Shanxi vinegar industry’s healthy development, a serious violation of vinegar production enterprises in our province’s reputation The association sued to retain their right to legal liability.

8 月 7 pm, the reporter tried to contact Wang Jianzhong, verify the contents of the relevant reports, but failed to contact. Vinegar Industry Association Cao Wenjie province had been reported in the case of communication with Wang Jianzhong, Wang Jianzhong said the reporter did not complete Zhongguang Wang expressed his view, distorted the original intent of his speech.

infringement by fake an injury siege Shanxi Mature Vinegar further injury

respondents Profile

Cao Wenjie: Province Vinegar Industry Association

Wang Yongliang: Provincial Food Industry Research Institute

Jun Guo Lu: Province Vinegar Industry Association, vice president of Shanxi Mature Vinegar Group Chairman

Luo Jian pure: Lin Food Co., Ltd., chairman of Shanxi Purple

Wu Zhengxing: water tower Shanxi Mature Vinegar Co., Ltd.,

vinegar production the use of food additives are allowed

correspondent: we have seen, August 7, questioned the Shanxi Vinegar “blending” “preservatives”, a number of domestic sites were reproduced, these reports said the problem is that fact?

Cao Wenjie: First of all, I can boldly say responsibly, Shanxi Vinegar, Shanxi vinegar all Chunliang brewing on this point, Shanxi insurance companies are fighting for this ticket. Some online media coverage for the Shanxi Vinegar seriously inaccurate, some say the lack of basic professional knowledge.

First, the use of food additives, is the most important inaccuracies. Relevant reports that “do not add any preservatives, Chun Liang’s almost more than 6 degrees Vinegar.” Accordance with the 2005 introduction of the “geographical indications protection products Shanxi Vinegar,” the national standard, 4.5 degrees (total acid per one hundred milliliters of 4.5 grams, the same below) to 6 degrees call Shanxi Vinegar. Shanxi Mature Vinegar from the brewing process to see, Chunliang brewed vinegar, 6 degrees below to add the appropriate amount of preservative sodium potassium benzene, otherwise the process of deterioration in storage broken. It can be said, no benzene, potassium sodium, there is no vinegar in food safety.

according to national standards, the production of vinegar using potassium sodium benzene and other food additives are allowed. Exaggerated Shanxi vinegar, Shanxi Mature Vinegar preservatives used, is misleading to consumers.

Shanxi Mature Vinegar vinegar blending one that completely set up

Reporter: You just said that all of the Shanxi Vinegar Chunliang brewing, is not to say blending the situation they do not exist?

Cao Wenjie: Shanxi Mature Vinegar in the production process, the “blending” in fact refers to the blending process, refers to a variety of different tastes of vinegar, such as the lingering, sour smelling, sweet hair blending into the vinegar and other quality, better taste of vinegar is brewed with pure grains from the deployment of different flavors of vinegar. After this process of blending old and vinegar products, can not deny the pure Chunliang brewing descent.

The network reported that the “blending” of this argument is not scientific and accurate, they believe that producers do not Chunliang vinegar, while the use of acetic acid such as vinegar as a blending of modulation.

Reporter: Wang Yongliang director, as a food industry research professionals, do you think of the network of vinegar, “blending” of reports?

Wang Yongliang: read online reports, I am surprised. “95% of Shanxi vinegar is vinegar blending, add more preservatives,” the data, I think that there is no scientific basis. First, from a technical perspective, simply use the “vinegar blending” was to describe the vinegar production is unscientific.

vinegar into vinegar, prepared two types of vinegar. Vinegar is used alone or mixed with a variety of starch, sugar or alcohol materials by microbial fermentation brewed liquid seasoning. Refers to the preparation of vinegar vinegar as the main body, with the consumption of acetic acid, food additives, prepared from the deployment of mixed vinegar.

particular note is that even the preparation of vinegar, it must contain more than 50% vinegar, all kinds of food additives is by no means simple “blending” of the product.

Why always hurt Shanxi Vinegar

Reporter: We learned that in some parts dealt with some of the illegal production of “Shanxi Vinegar”, “Shanxi vinegar “cases, affecting the Shanxi Vinegar image. As geographical indications protection products, Shanxi Vinegar is produced in other regions?

Wang Yongliang: Shanxi Mature Vinegar is a national geographical indications protection products, has a strict geographical restrictions, only the basin of Taiyuan Taiyuan Qingxu, Xinghualing, Wanbailin District, Xiaodian, Yingze District, Jinyuan District, Jiancaoping and Jinzhong City Yuci, Taigu, Qixian 10 counties according to “geographical indications protection products Shanxi Vinegar” national standard production of vinegar, can be called the Shanxi Vinegar .

correspondent: the face of public doubts, as the backbone of our province, one of vinegar production, what Wu Zhengxing chairman, do you think of this event?

Wu Zhengxing: read online reports, I have two feelings. One is shocked, because the Internet based on these reports there is no authoritative source of statistical data, the lack of scientific basis. The second is anger, over the years, we have been carefully vinegar, some people do not understand Vinegar production technology, do not understand the vinegar industry should not be lip service, not only by hearsay, they irresponsibly Shanxi Vinegar This has history of the brand into a corner. This is the history and culture of irresponsibility could destroy the national industry of Shanxi Mature Vinegar.

Reporter: We note that in this incident before, many times fake occurred outside the province, “Shanxi Mature Vinegar” by the investigation, no reason to blame the brand of Shanxi questionable circumstances. Will Guo, chairman, in your opinion, why the Shanxi Vinegar always hurt?

Jun Guo Lu: I think there are three main reasons.

First, as the Shanxi Vinegar growing popularity in the country of fake and shoddy products suffered a siege. Some of the planned economic system outside the province retained a small Vinegar Factory, driven by economic interests, identity theft Shanxi Vinegar name to deceive consumers. For example, we in Guangdong, Yunnan, Guizhou, Shaanxi and other places have been found openly production of “Shanxi Mature Vinegar” phenomenon. Secondly, a number of competitors outside the province of Shanxi Vinegar intentionally defame the reputation of destruction, in order to achieve the purpose of expanding market share. Third, consumers outside the province of Shanxi Mature Vinegar do not understand the true concept, that marked the “Shanxi Mature Vinegar” is the Shanxi products.

vinegar industry on how to protect their brand image

Reporter: In your opinion, how should the industry of Shanxi vinegar protect their brand image?

Cao Wenjie: Shanxi vinegar enterprises to greatly expand the market. At present, about 3.3 million tons annual production of vinegar. Shanxi vinegar production company 125, the output of 600,000 tons, objectively speaking, despite the Shanxi Vinegar has been recognized by the market and consumers, but industry concentration is not high, the lack of leading enterprises. The end of 2009, the provincial government issued “on the promotion of Shanxi vinegar industry to accelerate the development of a number of informed opinion” (or “vinegar eight”), to improve the market access threshold, enterprises of Shanxi vinegar into the merger integration phase.

Luo Jian pure: to use our conscience to do business vinegar vinegar production, attention to food safety. Enterprises are willing to open our vinegar plant, to all production processes open to the public, so that we understand the Shanxi Vinegar, to accept that all supervision.

We are confident that the Shanxi vinegar industry bigger and stronger, to maintain “best in the world of vinegar” in the world. Not only is this belief in the industry of Shanxi vinegar is also the common aspiration of the people in Shanxi.

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